Tuesday, October 12, 2021

The Demon Lord returns to his former tomb to solve the mystery of the accursed box he hopes is a portal to Naskara. His ordeal in Damnation has left deep mental scars that make him leery of braving the unknown and not even sure he wants to help the light anymore. He has paid too high a price for doing so and all he wants now is to return home. In Naskara, he discovers who helped to free him, and why, and the dark angels who want him to be their god follow him there.

Silven has more freedom, with Lathe as her protector, and she is unable to resist the lure of visiting her traveller friends. Marlan offers to teach her how to use magic, and a strange encounter reveals the presence of new enemies. Lathe keeps her safe, for now, but Arkonen has plans to exact his revenge on her father, and they include Silven. She is forced to seek the aid of a black cult, whose ties to warlocks and demons can protect her, and her family, but the arrangement has pitfalls. As long as Arkonen thinks she is on a dark path, he might choose to leave her be, but Lathe is vulnerable to the Black Lord’s machinations.

When Naskara reaches Airedene, the celestial cities clash in an apocalyptic battle, wherein Naskara could tip the balance of power in the darkness’ favour. If Airedene is destroyed, it may never be rebuilt, and its loss would change destiny forever. The seven Grey Gods have gathered to fight this latest battle in the eternal god war between the darkness and the light, but they face a dire enemy in the form of seven ancient and powerful dark gods.

Saturday, November 2, 2019

Demon Lord X - Forge of Time

The tenth book of the Demon Lord series is now available on pre-order at Smashwords, Apple, Kobo, Barnes & Noble, Amazon and other retailers.

Here's an excerpt to whet your appetite for what you can expect to read in Forge of Time:

The throng murmured, many of its members turning to each other with furrowed brows, but the disturbance died down when the judge raised a hand.
“If you’re trying to incite unrest,” he said, “you’ll fail, and you’ll earn yourself a worse punishment. You should keep quiet, while you’ve only lost your tongue.” He signalled to the other two leather-clad thugs. “Arrest her.”
The men shoved through the mob towards her.
“What you’re doing is wrong!” she yelled. “If this is the kind of justice those blue bastards impose, they’re as bad as dark gods! They’re monsters!”
“Your heresy just earned you a death sentence.” The judge turned to the jailers on the podium. “What are you waiting for? Get on with it!”
No!”
Ashryn scrambled over the railing, and the crowd below surged aside as she dropped. She landed lightly, the hawk tattoo on her back tingling, and headed for the judge, people shuffling out of her way. He swung to face her, and the jailer with the hatchet quit the scaffold to intercept her. As he seized her arm, her golden snake tattoo glimmered, came to life and slithered up his sleeve. He released her with a yell and recoiled, searching his clothes for the viper that slid under them, its progress marked by a long, coiling bulge. The judge’s mouth flopped open and the other jailer stared. The youth wrenched free of his captor’s slackened hold and dived into the throng.
The spectators were agog as the first jailer swore and squirmed, hunting for the elusive serpent. He stripped off his jacket and flung it down, then grabbed at his chest as a gleam of gold vanished under his shirt. He yelled and ripped off the garment, spraying buttons, and the viper slithered into his trousers and coiled around one leg. Ashryn smiled as the brawny man yanked down his trousers and made a grab for the snake, which slid into his undershorts with a hiss. He rummaged inside his remaining garment, his face twisted with dread at the threat to his most sensitive parts, and she held out her arm before he resorted to extreme measures to evict the snake, doubtless to the crowd’s disgust. The shimmering viper reappeared on her skin and returned to its dormant state. The jailer groped around for a minute longer before realising it was gone, then turned his back and dragged up his trousers, darting her murderous looks as the onlookers tittered.
The judge closed his mouth and scowled at her. “So, you must be the sorceress I’ve heard about. Our gods will want to meet you, and yet… The tales tell of how everyone understands each other near you, but these people are still speaking their own tongues.”
“You know nothing, because you’re a moron! You’re a spineless lackey, too.” She raised a finger, making him blanch and step back. “You leave these poor people alone from now on.”
“Since you have magic, our gods will deal with you.”
“They’ll have to find me first, and I reckon I just gained the favour of the downtrodden masses here, so good luck with that.”
     Ashryn spun on her heel, and the crowd parted to let her through. The thugs who had been sent to arrest her stepped into her path, looking apprehensive, but the judge flicked a hand and they let her pass. Evidently he wanted to avoid another demoralising magical display in front of so many witnesses. Jeharad caught up when she was halfway back to the shack.
“What the hell was that?”
“How much did you see?”
“Everything; after you jumped off the balcony, I climbed up.”
“That was myth magic, for defence.” She smiled. “It was quite entertaining, huh?”
Jeharad chuckled. “I thought he was going to strip right off.”
“He might have, if I hadn’t recalled it.”
His mirth faded. “You shouldn’t have called so much attention to yourself.”
“Maybe not, but I couldn’t let them cripple that poor boy. I think the locals might help to hide us now, too. It’ll be beneficial to get in their good books.”
“I wouldn’t count on that. If they’re loyal to their gods, you’ll have made matters worse.”
“Who would be loyal to such barbarous gods?” she asked.
“Desperate people who know they won’t survive long without them.”

Thursday, February 11, 2016

New Covers for The Cyber Chronicles Series

Here are the new Cyber Chronicles covers, which I really enjoyed creating. Science-fiction allows leeway for great creativity, and I'm very pleased with how these turned out, although some went through several versions before I was reasonably satisfied. The curse of a perfectionist. I would have spent more time on all the covers, and perhaps improved them more, but at some stage I had to call a halt and move on, or I'd never have finished them. I hope you like these!










Thursday, February 4, 2016

New Covers for Slave Empire and The Broken World

Below are the new covers for these two series, either completely new or totally revamped with some previous elements. Some of these went through several versions before I settled on a final cover design that I like. As I got better at using the software, I was able to improve the quality and be more adventurous. I love art, and enjoyed making these, although there’s always room for improvement. I think these are much better than the old ones.









Thursday, January 28, 2016

New Covers for The Queen’s Blade Revealed


Here are the new covers for The Queen’s Blade series. These are now on the paperback versions of the series, currently available at CreateSpace.com and Amazon worldwide. You'll find Book One here:  https://www.createspace.com/3658659. It took a lot of consideration before I was satisfied that these covers suit the series and the characters, and I hope you agree.








Wednesday, January 20, 2016

New Covers Revealed


I’ve now created new covers for most of my books - the ones that had horrible, rushed jobs with the ‘never judge a book’ thinking and the hope that readers wouldn’t feel the covers detracted from the overall experience. I intend to publish all the books as paperbacks, so good covers are crucial. I hope these are the last covers I do, at least for a while, not counting new books, of course. I think these are truer to the books’ content, some depicting scenes. I’ve taken into account the results of my poll on FaceBook, wherein I learnt that the book title is more important than the series title, and changed the titling accordingly. Below are the new covers for the Demon Lord series. I hope you like them!







Saturday, June 27, 2015

Time Stop - Extract from Demon Lord IX: The Forgotten Lands


This extract is from Chapter Four:
Bane said, “I am on the same quest, but I cannot reveal myself. Telvaron will want to kill me.”
“Telvaron wants to kill everyone,” the greying man said. “It’s just a matter of how and when.”
“True, but he will hunt me down himself.”
“Why?”
Bane glanced around, steeling himself to take the plunge. “I am a god.”
The men roared with laughter for several minutes. Bane sipped his ambrosia and waited for the hilarity to die down. The grey-haired man wiped his eyes, chortling.
“What sort?”
“I command the darkness.”
The men fell about again, hooting, and two were so overcome they slid under the table. Other patrons drew closer to share the joke. Bane raised a hand and flicked his fingers.
“Stop.”
Everyone in the taproom froze except the five at his table, whose laughter died as they became aware of the silence. They stared about, their expressions wary or disbelieving. The grizzled man tore his eyes from the stationary scene and gaped at Bane.
“You did that? You… stopped time.”
“Yes.”
“To prove -”
“Yes.”
“So -”
“Yes.”
The man sat back. “Why do you want to free the goddess? If you’re a master of the darkness…”
“I fight for the light.” Bane flicked his fingers. “Resume.”
The hubbub recommenced, and the patrons who had taken an interest in the joke at his table returned to their previous pursuits after a few moments of eyeing the now-solemn sextet.
“Oy!” A bellow from across the room made Bane wince and close his eyes. “What the hell do you think you’re playing at, old bean?” Dramon shouted.
Bane shot him a glare. Dramon snorted and nudged his brother, and the two muttered.
“Who’s he?” the greying man asked.
“Do not worry about him. Do you want my help now?”
The man thrust out a callused hand. “I’m Jogan.”

Wednesday, June 24, 2015

Troll God - Extract from Demon Lord IX: The Forgotten Lands


This extract is from Chapter One:
Nomard stamped, sending a ripple through the quasi-rock under their feet. It shivered, and then heaved. The stench intensified to a sickening putridity, and the valley floor writhed, sent up tendrils in search of prey and turned from black to mottled grey. Several tendrils snaked up the ship’s flanks, and it rocked, and then rose. Bane jumped back onto the ramp, and Drevarin followed.
Nomard drew his sword and set off. “Tallyho!”
The troll god was over a thousand yards tall, Bane calculated. Nomard, however, grew larger with every step, and his apparel and sword grew with him. Like an earth demon, he drew matter from his surroundings, particularly under his feet, which meant he incorporated the dromon’s substance too. The semi-sentient entity groped for him with multiple tendrils, but Nomard merely added them to his flesh and ripped them free. Molten metal erupted from the ground in glowing streams and joined the medley of matter that swelled the demon god’s form. By the time he was halfway to Eord, Nomard was about five hundred yards tall.
Drevarin grunted. “Impressive.”
Nomard was roughly seven hundred yards tall when the troll god twitched, shedding dust, then raised his head and opened purple eyes. He focussed on Nomard, and his brow furrowed.
Drevarin remarked, “Troll gods spend so much time immobile that dirt accumulates and moss and plants grow in it. If they fall asleep in a sunny place, they can end up resembling troll-shaped forests. It serves as excellent camouflage, but they tend to rub off the trees when they wake up.”
Nomard was now almost as tall as the troll god, streams of dust flowing into him from all around, along with chunks of the dromon, which writhed and tried to snag his legs. The troll god bent and gripped a massive, battle-scarred hammer that was half-buried in the mountainside. He ripped it free with a gritty scrape and turned to face Nomard. The demon god hefted his sword.
“Eord, old chap, is that you?” Nomard’s deep voice echoed around the valley.

 

Thursday, June 18, 2015

Demon Lord IX: The Forgotten Lands Launch Coming Soon!


Good news! It’s almost here! Only eleven days to go before Demon Lord IX: The Forgotten Lands is released. It’s already available as a pre-order at the iBookstore, Barnes & Noble and Kobo, and will be available at Amazon on the release date: 30 June. So place your pre-order today and ensure you receive your copy right away! The book is now on the final leg of the creation process: editing and proofreading. To all of you who have been waiting almost two years for the next instalment of the Demon Lord series, deepest apologies.
My creative process was stymied by my first visit to hospital, where I underwent major surgery to cut out a five-kilogram ovarian tumour. It wasn’t just the trauma of the op or the recovery time that delayed the next book for so long; it was also the illness beforehand and the diagnosis that rendered me totally incapable of writing. That’s a lot of stress! The good news is, that’s all in the past. The tumour was mostly benign, I’m cancer-free and my channel to the fantasy worlds where my heroes and heroines live is unblocked.
The Forgotten Lands may be the penultimate book in the Demon Lord series. I can’t be sure until I write the next one, but it seems to be a distinct possibility. So for everyone who feels my series are never-ending, good news! They do eventually end. I’m hoping for a happy ending, but it’s out of my hands. I go where the story takes me, and I have no idea what will happen next. It’s as much of an adventure for me as it is for you. I’ll be publishing some extracts here on my blog over the next few days, so watch this space!

Tuesday, December 30, 2014

iBooks Free Series-starter E-books Promotion!

 
iBooks has done it yet again! Just as I recovered from reeling in amazement at their last promo of indie authors – in which I had a taste of the action – they’ve started another multi-genre free series-starter feature and included The Broken World Book One – Children of Another God! I can’t begin to express how much it means to an indie author to see his or her books featured at iBooks, which, in my humble opinion, is the best indie e-book promotor in the world! Go iBooks! We love you! iBooks rocks!

For all of you looking for a great holiday read, you’ll find a wide selection of the best free series-starters at iBooks, so don’t miss out! Grab your free e-books today and discover super series to read in 2015! Thank you iBooks for all the great promotions in 2014, and all those still to come. Thank you Mark Coker, founder of Smashwords.com, for all the support and encouragement. You rock! If you’re an indie author looking for the best place to publish your books, I highly recommend Smashwords.com. Congratulations to all the Smashwords authors who made it into the iBooks feature!

On another note, Demon Lord 9, tentatively titled The Forgotten Lands, is now available on pre-order, and the proposed publication date is June 7, 2015. It might happen sooner, depending on how the writing goes, and I’m hoping it will. This title may also change, subject to what happens in the book, which isn’t finished yet. I have two other books in the works – The Cyber Chronicles 10 and Slave Empire 4, both as yet untitled. I’ll put those on pre-order as well, as soon as I’m comfortable that I’m within striking distance of finishing them. I intend to try to make up for my lack of writing last year – due to illness – and publish at least three new titles in 2015. Lots of adventures still to come!

Sunday, December 14, 2014

Season’s Greetings and Happy Holidays!


It’s been an eventful, busy year and I’m looking forward to some relaxation during the upcoming holidays, as I’m sure you are too. This will be my last post for 2014, but readers can expect plenty of new and interesting posts in the New Year.

Today, I thought I’d share three facts about Christmas that you might not know.

Christmas Fact 1

Pagans worshipped trees, sometimes bringing them into their homes and decorating them, and the latter practice was adopted by early Christians.

Christmas Fact 2

Emperors in pre-Christian Rome forced reviled citizens to bring gifts and offerings during the Saturnalia in December, and this evolved into general gift-giving. Later, the Catholic Church adopted the practice, re-rooting it in Saint Nicholas’ alleged gift-giving.

Christmas Fact 3

Santa Claus came into being after Saint Nicholas’ bones were moved from Turkey to Bari, Italy in 1087, where the saint ‘replaced’ the goddess known as Pasqua, who was said to fill children’s stockings with gifts. The cult spread and was adopted by Celtic and German Pagans who worshipped the god Woden – who boasted a long white beard and rode a winged horse through the skies one evening each year. The Catholic Church then adopted the practice too, but changed the gift-giving from 6 December to 25 December.


I hope you’ve enjoyed these facts. Here’s to the best holiday season ever!




Monday, December 8, 2014

Legends and Folklore from Africa

Often called ‘The Cradle of Mankind’, many believe that Africa, my home continent, is the birthplace of mankind. Whether or not this is true, Africa is the source of myriad legends, folklore tales and unbelievable – to most Western minds – beliefs. African folklore includes everything from the origins of the universe and life after death to ancestral spirits, magic and celestial and other beings.

In some African cultures, the Earth is believed to be a goddess who created all living creatures, while other African tribes believe their ancestors live inside the Earth, in homes similar to the ones they lived in before their deaths.

Elephants appear in many African folktales and fables, the latter usually portraying them as wise chiefs who settle disagreements between forest creatures. Elephants are usually depicted as noble, kind and wise. Ghana’s Ashanti people believe that elephants are the spirits of their ancestral chiefs and give dead elephants chiefs’ burials, and Tanzania’s Wachaga folklore says that the first elephant was once a human who was deceived into losing all his limbs other than his right arm, which is now his trunk.


A Southern African tale tells of a girl who became so fat that no man would marry her. Accused of witchcraft, she was exiled. While wandering in the wilderness, she came across an elephant that spoke to her in Zulu. She agreed to stay with him, and he helped her to find food. The girl birthed four human sons, who were the Indhlovu clan’s ancestors.

The Kamba people of Kenya have a tale about how elephants originated. A poor man heard about Ivonya-Ngia, who reportedly fed the poor, and made the long journey to find his mansion. Ivonya-Ngia told his men to give the poor man a hundred cows and a hundred sheep, but the poor man replied that he did not want charity. Instead, he said, he wanted to know the secret to being rich. Ivonya-Ngia gave the poor man a flask of ointment and told him to rub it on his wife’s canine teeth in her upper jaw, wait for them to grow and then sell them. After a few weeks, the teeth started to grow, eventually becoming arm-length tusks. The poor man pulled out his wife’s huge teeth – after some persuasion – and sold them at the market. A few weeks later, his wife’s canine teeth were even bigger than before, but she refused to let her husband pull them out. Her entire body began to grow bigger, and her skin grew thicker and turned grey. Eventually, she went to live in the forest, where she gave birth to a son, who was born an elephant. She went on to have more children, all healthy – and all elephants. According to the story, this is why elephants possess almost human intelligence.

An interesting Yoruba belief that sounds quite New Age to me is that a person’s success depends on what choices he or she made in Heaven before his/her human birth. According to this belief, poor people should be patient, because, if they chose the right life when in Heaven, it will still manifest as earthly wealth.

Many Africans believe that every large tree has at least one spirit, whose voice one can hear if one listens carefully with a knowledge of the spirits’ language. Hence, trees are often revered. When cutting down trees to make boats or drums, for example, drum- and boat-makers try to preserve the tree spirit so that it can protect or bless the object/s made from its wood. A tree in Namibia is reported to eat people, and it’s believed that only a woodpecker can rescue them.

In Central Zaire, dwarf-like beings called Biloko are believed to reside in rainforests, protecting the forest and its inhabitants. Biloko are restless ancestral spirits who have grudges against the living, and are known to bewitch and eat humans.

Then there’s the West African trickster god, Anansi, who is usually depicted as a spider, human or spider-human who tricks humans into performing immoral acts that he gains something from. These tricks usually fail, thus teaching valuable life lessons. For example, one story says that Anansi wanted all the knowledge in the world for himself. He eventually got the knowledge in a pot, which he tried to hide in a tree. When he tried to climb the tree, he kept slipping, so his son eventually asked him why he didn’t tie the pot to his back rather than his front, as that would make climbing easier. Just then, the pot became untied and fell, causing the world’s wisdom to fall out. A flash rainstorm washed the wisdom into a river that fed into the ocean; hence, everyone in the world now has some knowledge. Some stories also depict Anansi as the messenger between the ‘supreme god’, the sky god Nyame, and this world.

Perhaps the East African good spirit called the Malaika is where the ‘devil and angel on your shoulder’ originated – at least, in Africa. Folklore says the Malaika were sent from Heaven to help humans, and they sit on a human’s right shoulder and whisper to them what they should or shouldn’t do.

According to the Akan people of Ghana and Ivory Coast, humans once lived deep inside the Earth. One day, five women, seven men, a dog and a leopard crawled out of a massive hole made by a large worm. They became frantic with terror, but the first man to set foot on the surface, Adu Ogyinae, calmed them and took charge of co-ordination the construction of their first shelters.

I hope you enjoyed this post. I’d love to hear about myths in your home country!

Monday, December 1, 2014

How to Recognise Real Life Assassins

In my fantasy series, The Queen’s Blade, the assassin Blade takes up the trade only because he has to eat. He doesn’t enjoy the work, but doesn’t particularly dislike it either. To him, it’s just a job, and one he’s able to do due to his horrific past.

What motivates real life assassins? What goes through the mind of someone who is able to plan and commit the murder of what is often a complete stranger? Not many assassins are lunatics who are obsessed with the target….

Here are the facts, courtesy of a Secret Service study in which 83 assassins and would-be assassins (over a period of 50 years) were interviewed and analysed.

* Assassins or would-be assassins rarely act on impulse – attempts are usually well planned.
* Less than 50% of assassins have or show signs of mental illness.
* 43% have a history of being delusional.
* A third of assassins value the assassination act more than the target’s identity.
* 0% send death threats. (Some studies, however, show that 4% sent death threats.)
* There doesn’t seem to be a set psychological profile that all assassins fit into. However, there is usually an obvious behavioural pattern.
* 86% are men.
* 77% are white.
* Known assassins’ ages range from 16 to 73.
* Around 50% are single.
* About a third have children.
* Almost 50% had attended college.
* 25% had a full-time job at the time of the assassination or attempt.
* Four fifths have never been arrested for a violent offence.
* 44% have histories of chronic depression.
* 54% have a history of harassment.
* 41% have threatened suicide at some point.
* Almost all the assassins analysed had experienced a recent traumatic event, such as the loss of good health, a job, a spouse or other loved one.

Reasoning

* Most assassins said the reason for their assassination attempt was to gain fame.
* A handful said they wanted political change.
* Only a few had co-conspirators.
* Some wanted to gain attention for a cause.
* Some wanted to get revenge for a perceived wrong.
* Some wanted to end their suffering by being killed during the assassination attempt.
* Some claimed they wanted a ‘special relationship’ with their target.
* A handful said that voices told them to assassinate the target.


So it seems that, like my fictional assassin, Blade, most real life assassins also embark upon assassinations due to trauma in their lives. Traumatic events often change people, and most assassins were once (and still are) ordinary people like you and I who were simply pushed too far – or who perceived themselves to be pushed too far.

Monday, November 24, 2014

What to read after The Cyber Chronicles

If you’ve read The Cyber Chronicles and are looking for another series to lose yourself in, I recommend my space opera series, Slave Empire.

The protagonist, Rayne, shares Sabre’s struggle for freedom… she is the golden child who many wish to slay, prophesised to save a galactic empire.

As with all my series, Book 1 is free!

Alien hunters invade a dying Earth in search of a saviour, and an ancient prophecy predicts a golden child who will save a galactic empire. A mysterious black ship is Rayne’s guide and a masked outlaw known as the Shrike her guardian. Others want to slay her and prevent the prophecy from coming true. In the midst of two great empires’ strife, the Shrike holds the power to save or destroy her.













Sunday, November 16, 2014

My Favourite Television Programme, from a Writer’s Perspective

Not surprisingly, my favourite TV programme is a sci-fi series, Almost Human. There are many others I prefer, but that’s the best one showing at the moment. While it’s a rather run of the mill crime detective thriller sort of thing, it is set in the future, and the technology is interesting. It’s more character driven than most, and the hero is a handsome, but somewhat damaged and flawed individual. I like damaged heroes! There’s no romance in it, sadly, but there is occasionally some mild flirtation. More importantly, it isn’t rife with gratuitous sex scenes or foul language.

Almost Human revolves around a detective and his android partner, who has a supposed ‘synthetic soul’, which makes him almost human. It has a bit of fairly funny comedy in it, and I haven’t spotted any instances of deus ex machina or illogical, inexplicable technology, or plot holes. I hate plot holes. I tend to shout ‘ah, come on!’ at the TV when I spot those. They’re annoying! So, the writer wrote him or herself into a corner and couldn’t figure out a good way to extricate him/herself. That doesn’t give the writer carte blanche to ‘make it so’ because that’s just ‘the way it is’. Or, worse still, ignore the problem. Put some effort into it, people! TV audiences aren’t morons, and I stop watching shows that irritate me. If I sit after the show wondering how the heck that made any sense at all, I’m not going to annoy myself with more of the same next time that show’s playing.


Almost Human also has believable action scenes. The hero is sometimes beaten up, and he and his android partner save each other from time to time, each having abilities the other lacks. That makes them easier to relate to and sympathise with, making the audience inclined to care about them and root for them. So, hats off to the writers of Almost Human. Good job.

Monday, November 3, 2014

Defending Against Assassins

Just like the wealthy in my The Queen’s Blade fantasy series, one of the first things our ancestors did to protect themselves from assassination was employ armed bodyguards. Bodyguards not only act as a shield, but keep an eye out for any threats, often scouting ahead. Those who hired them had to be careful about who they employed as bodyguards, though, for divided loyalties often led to the bodyguards being the assassins. This method of defence was so effective that assassins began to use stealthier methods like poisoning. This type of assassination, too, was easily avoided by employing food tasters.

Another popular means of defence against assassination is the employment of a body double – someone who pretends to be the potential target in order to draw attention from him or her in high-risk situations, and who looks similar enough to the potential target to be mistaken for him or her.

When firearms and bombs became a more popular method of assassination, one of the first things potential targets did was increase their number of bodyguards. Large public areas where the person was due to appear were also cleared in advance, to make would-be assassins more visible.

At the dawn of the 20th century, armoured vehicles began to be used to transport important people. Today, these vehicles can save one from most small arms fire, and even small bombs and mines. Bullet-proof vests also came into use, worn mostly just for public events.

Another way of defence against possible assassination is to limit access to high-profile people by putting visitors through numerous checks before they’re allowed to see the VIP. Bomb and metal detectors are also widely used in today’s world, as are security cameras in homes and offices.


Some potential targets go as far as to isolate themselves as a way of defence – not a nice way to live, I imagine!

Monday, October 27, 2014

Mistakes to Avoid in Book Blurbs

Let’s assume your book cover was eye catching and has encouraged a potential new reader to read your book’s blurb. A good blurb can motivate that reader to purchase your book – or avoid looking at anything with your name on it ever again.

Below are a few mistakes to avoid, which I hope will help you write a great blurb that will draw in new readers.

Spelling, grammar and punctuation mistakes
It goes without saying that your book, blurb and all marketing material should be error-free. Yet I still constantly see mistakes in blurbs – the very thing that is intended to entice readers to purchase your book is the same thing that can turn them off it. I certainly wouldn’t waste money on a book for which the blurb contains errors – if the author can’t even edit a few short paragraphs properly, just how many errors will the book itself contain?

Bad formatting
Avoid writing one long paragraph for your blurb. Rather, split your blurb into shorter paragraphs to make it easier and faster to read – unless, of course, the entire blurb is very short.

Spoilers
Spoilers are those nasty little things that tell readers what happens in the story. Sure, you need to tell them a little in order to gain their interest, but, if you tell them how the story ends or other major things that happen in the book, leaving no questions in their minds, they will have no reason to purchase and read said book, will they? I advise giving the overall theme or plot – specifically the conflict – but, as far as possible, leaving out the finer details.

Summarising the book
Summaries are for traditional publishers and agents, not potential new readers, and thus tend to provide far more information than is necessary for a book blurb. In fact, summaries and blurbs are total opposites – summaries are intended to give away the ending so publishers can see if your story has a strong ending, and blurbs are intended to entice readers to read the book in order to find out how it ends. Summaries also often come across as rather ‘blah, blah’ – ‘this happens and then that happens and then…’ and so on. Remember, the purpose of a blurb is not to tell the reader every little thing that happens in your book.

Being vague
There’s often a fine line between giving too much or too little information in a blurb. While it’s inadvisable to give too much information, it is just as bad to not give enough. Readers want to know what to expect from the book, so you need to give them enough information to pique their interest.

Lengthy
Try to keep your book blurb to between 150 and 300 words. Most readers do not have all day to browse for new books and authors, so, if your blurb is too long, they may choose to skip your book and look at another instead.

Too much selling
Yes, the purpose of a blurb is to sell books. However, this should be done by sharing what the story is about (it helps to have an interesting book!), not by creating a sales pitch in the blurb. Avoid using your blurb to tell readers how great the book is, how wonderful and gifted the writer is and so on. The story details should do that.

Giving readers the wrong idea
The blurb is intended to tell readers what to expect from the book. Do not promise something in the blurb that the book does not contain. In other words, if your book has a few science fiction elements, but is mostly fantasy, do not even mention the sci-fi elements in your blurb. It will make readers think the book is science fiction, even if it is listed as fantasy, and they are likely to be disappointed – and readers do not usually purchase other books from authors who have made them feel as if their money was wasted on the purchase.

Weak ending
Your blurb needs to have a strong ending that leaves the reader interested. There’s not much point in starting off well and ending on a boring note, because readers will then be left feeling bored, not interested. It’s also a bad idea to end the blurb with a question – in most cases, the reader already knows the answer will probably be ‘yes’, so the words are wasted and it might even annoy some people.


I hope you find these tips helpful!